Glen Powell’s Smash Kitchen wanted to create a set of videos to showcase their products, complete with graphics, foley, and some fun editing.
SMASH KITCHEN WITH GLEN POWELL // Advertising Campaign
For Glen Powell’s Smash Kitchen, a mutli-video campaign was launched to promote their flight of condiments. With Glen starring in our videos, I was able to add graphics like playful text and full screen cards, as well as conforming the edit delivery. Cheeky and ironic ASMR style and sommelier style videos were able to play off trends in a new and unique way. The campaign reached thousands across social, launching their brand into the public eye.
Client: Smash Kitchen
Role: Motion Designer
Agency: Statement Of